Cracovia - SupremePolish Vodka
Cracovia Vodka is luxury unflavoured vodka with a personality of it's own, reflected in it's name and it's elegant presentation. It took first place in the Polish Agriculture and Food Ministry's competition for the most interesting alcoholic beverage of 1996, It was awarded the Export Opportunity Certificate at the 13th Food Products Trade Fair in 1997, and the Silver Mallow (1997) and Gold Mallow (1998) in Poland's National Ranking by Consumers of Goods and Services.
Cracovia Vodka is also an idea for winning another place for Polish vodka on foreign markets, this time for a brand with a beautiful and distinctive Polish image which can hold it's own on store shelves and in bars, restaurants and hotels around the world.
Cracovia Vodka genuine Polish vodka, has already made a splash abroad. It won the main award for the most interesting design in the annual competition organised by the prestigious London journal Wine and Spirit International in the white spirits category, and an honourable mention in the International Spirits Challenge 1998, an international tasting competition for alcoholic drinks, held in Great Britain.
Cracovia Vodka is above all a new way of thinking about the future.
The Polish drinks market is flooded with products but not all of them can be thought of as brands. Beverages appear and quickly pass from the scene. Few win a firm place; most dissapear unnoticed by the majority of customers.
Cracovia Vodka is a brand, a permanent element of the market.