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Holsten UK operates in the highly competitive UK drinks industry, particularly the premium packaged lager market. Holsten Pils is the UK's third best selling PPL in the on trade with a 10% market share. It is renowned for its high quality and unique, distinctive taste.

Holsten UK is a wholly owned subsidiary of Holsten Brauerei, Germany's largest brewer that was founded in the heart of Hamburg in 1879.

Today, Holsten UK is an independent brewer with a total of 77 staff, 50% of which are field based sales staff. Head office is in Dorking, Surrey.

In order achieve a point of difference, Holsten focuses on its people as much as its brands. Established three years ago the 'Winners Club', is a staff incentive scheme to make Holsten's new progressive culture come alive. It is based on the Company's vision: 'to be recognised as first class, highly motivated and successful' and six Company values: passion, innovation quality, recognition, teamwork and ownership.

Holsten has also been accredited with the prestigious Investors in People (IiP) Award for meeting the demanding national standard which focuses on delivering improved business results through better people performance.