Although the distillery closed in 1989, the J. Bally brand is still be produced and bottled on Martinique. Some of the oldest vintage rhums from Martinique bear the J. Bally label.
Known since 1924 by the square bottle and distinctive label, Bally rhum has enjoyed a most successful history until the distillery closed in 1989. The Carbet river was at one time the source of water for the distillery. The distillation column has been moved to Distillerie Simon, where Bally Rhum is now distilled.